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ConData launched a comprehensive review of their dry LTL program, initiating a full RFP process to explore new carrier options and introduce standardized contracting practices.

ConData’s team began by dissecting the proposed rate increase—not just at the macro level, but lane by lane. What we discovered surprised the client: although the increase was presented as uniform, the carrier had actually spread the cost across all lanes to avoid losing competitive positioning on specific, high-cost routes. A deeper discussion with the carrier revealed that capacity issues, especially at smaller regional terminals, were driving the increase—not necessarily a network-wide cost shift.